Iain Tait

Digital Interaction (USA)

Website

Hello creatives! Take a look at your work. Now back to Iain’s. Now back at your work. Yes, he was one of the people behind that campaign, turning what was already a mind-blowingly successful TV spot into a for-real interactive digital phenomenon. A founder of the digital agency that all the digital media kids want to work for, Poke, he recently left his position as Global Interactive Creative Director at Wieden & Kennedy to head Google’s Creative Lab division. A pioneer in online interactivity and creativity making things that make the web a better place.